Monday, December 16, 2013

Storyboarding and planning your commercial


Watch the video:

http://www.youtube.com/watch?v=9YXBPBNhMBk

http://www.wikihow.com/Create-a-Commercial-Storyboard 

Commercial

Continue to work on your commercial script and visuals.

Study the following advertising terms and test yourself using the flashcards

http://quizlet.com/4441080/persuasion-advertising-unit-test-flash-cards/

Friday, December 6, 2013

Please take the first half of this block period to complete your PSA project remember you must have the following components for a complete PSA project:

1:30 PSA

Press Release

2 of the following: poster, brochure, t-shirt or print ad, 

Event budget, including advertising fees

Campaign Summary Sheet 

List of Contacts (May be included in your CSS)

Wednesday, December 4, 2013

Journal Entry #2

Create a second journal entry that describes the role of Mike Brown (see Geeks pg. 23-26). Your journal entry must be at least 200 words. Please feel free to answer the following questions in your journal entry:


  • What is Mr. Brown's role in the Geek Club?
  • Where are the Geek Club meetings held? 
  • Who belongs to the Geek Club? 

Once you have finished your journal entry please work on your PSA project. 

Monday, December 2, 2013

Journal entries


Create A Journal entry that describes your initial reaction to geeks
Examples: 
MY REACTION TO GEEKS
    
  Journal #1
I have just begun reading Geeks by Jon Katz. In the first two chapters the author introduces the reader to Jesse and Eric. Jesse and Eric are two outcasts who society as totally forgotten. They now live in a world of computers. There lives are lived on the net. For the two of them growing up in a small town setting in Caldwell, Idaho has been rather difficult. Nobody in their town is different, no one dares to break away from the mainstream. Then Jesse, Eric, and two of their friends decide to go out on one limb and form the “Geek Club”. The club saves their lives. It gives them a sanctuary where they can be themselves. They credit this to Mr. Brown “whom they both credited having changed their lives” (Katz 23). Brown gave them a place to belong, but he did more then that, he inspired them to use their intellectual gifts. In my life I have never experienced they isolation that Jesse and Eric felt while growing up. In every ones life they at one point experience being isolated, this is how Jesse and Eric felt during their childhood and young adulthood.

Journal #2
Chapters three and four of Geeks by Jon Katz helped me to understand Jesse and Eric a little better. Jesse and Eric are both young and skeptic about the world around them. Growing up in a Mormon dominated community they rejected the ideas of Mormonism. The two constantly start debates amongst their classmates. “And Jesse Dailey was the school’s official Mormon baiter, no insignificant role in these parts” (Katz 29). Jesse and Eric are both rebelling against their surroundings through there own technological revolution. They use the technology they have to fight back against everything they dislike. Toward the end of this section of the book the two Geeks decide that thy will move to Chicago because it is a tough city unlike San Francisco and Seattle. They decide they will be able to find work relatively easily, however the two are strapped for cash and one unforeseen problem will put an end to the journey. 

Monday, November 25, 2013

Remember your PSA project complete with brochures, press release, t-shirts etc. are due on December 6th. 2013. No exceptions.

We will continue to read Geeks, by Jon Katz.

Study Guide Questions:


Description: http://www.randomhouse.com/highschool/art/shim.gif

NOTE TO TEACHERS

Jon Katz's book, Geeks, has a freshness and an immediacy that will appeal to your advanced readers as well as your reluctant readers. In fact, a segment of the book appeared in Rolling Stone magazine before publication. Geeks looks into the lives of two boys who are on the outside of the social world of high school and captures their perspectives about their lives at a unique period in history.

At first glance, this appears to be a book about technology. Teachers who did not grow up with websites, e-mail, jpegs, gifs and java (unless it was a cool way of saying coffee) might be nervous about leading a classroom discussion on such topics. But Geeks is less about RAM and hard drives, and more about the willingness of desperate people to take a chance. It's the story of adventurers, pioneers, and gamblers.

Jon Katz was a reporter who wanted to write a book about kids on the Internet. When he got an e-mail from teenager and self-proclaimed geek, Jesse Daily, something in it compelled him to drop the idea of a survey and focus the book on one individual. Katz quickly lost his professional detachment and advised Jesse and his friend Eric as they struggled to understand who they were and who they might become. The boys set off on an odyssey of self-discovery with a former teacher, Mr. Brown, and Katz as their guides. Jesse and Eric credit Mr. Brown for saving them in high school by creating a safe haven for the boys to escape the pressures of the social scene. They stayed in touch with Mr. Brown even after they graduated.

Geeks is right on time. As we move farther away from the tragedies at Columbine High School and continue to learn of high school shootings from angry, frustrated, isolated young people, we must read Geeks in order to understand what life is like for someone who is outcast for being different.

TEACHING IDEAS

Preparing to read

Katz begins the book with seven definitions for the word geek. The ascendency of Geeks in our society through our reliance on computer technology has put the issues of difference at center stage. Students should be encouraged to examine themselves and their actions on a daily basis. What does it mean to pick on someone who is different? How does it affect them? Students need to pay special attention to their feelings toward Jesse and Eric. At the beginning of the book, Jesse is guarded toward Katz and others. By the end of the story, we feel as if we have a new friend we might just drop an e-mail to. All this because we've taken the time to get to know Jesse through the book. Might this approach work with someone in school who's labeled an outsider? What if more people invested themselves in the lives of lost boys or girls?

DISCUSSION AND WRITING

Questions for Discussion and Comprehension

The questions and discussion topics that follow are designed to guide students and teachers as they approach the issues raised in Geeks.

Introduction

How does the ascension of Geeks correlate with the rise of the Internet and the world wide web?

How does Katz define the notion of other?

Why do people need Geeks today?

What happens in the radio station which changes Katz's notions about Geeks?

Who is Louis Rossetto and why is he a pioneer?

What was it about Jesse's e-mail that intrigued Katz so much?


Chapter One: First Encounter

Where does Jesse work?

What comparison does Katz make between computers and cars?

Katz has a notion of parenting. How is that notion different from the world in which Jesse and Eric live?

Jesse says "The Net is my safety. It's my community. It's not a substitute for life for me. It is life." How does this play into daily decisions that Jesse and Eric make?

How do Eric and Jesse make extra money?

Why do the boys ride bikes?

How does the loss of the car propel the boys into action?


Chapter Two: The Cave

Describe Eric and Jesse's apartment. How do they work on their machines?

How did Eric grow up?

How did Jesse grow up and what is the mantra that he has developed because of his upbringing?


Chapter Three: The Geek Club

How did the Geek Club start?

What does it mean tobe idea starved?

Describe each boy's approach to his frustrations?

What does Jesse doin high school before he joined the Geek Club?

What happens when the two popular kids show up during a session of the Geek Club?

Tuesday, November 19, 2013

Geeks, by Jon Katz

In addition to the theme of reclaimed epithets or stereotypes, please pay attention to the following themes as we begin reading our novel:

Independence, Religion, Employment/Networking,

Authority, Economics, Technology,

Coming-of-age Marriage/Divorce Difference


Please form a large group in the front of the room for PoPcorn reading. 

You will be given time to work on your PSA project and will be asked to check in with Mr. Johnson.


Friday, November 15, 2013

Remember we are working on your group Public Relations Campaign.

Your PR campaign should include:

1.  1:30 PSA video
2.  Press Release
3. A poster, brochure, t-shirt, or print ad
4. Event budget
5. List of Contacts for your event

DUE DATE FOR YOUR PROJECT IS December 6th, 2013. No exceptions!!!

Mr. Johnson will provide resources for tackling the project. You must have your PR campaign approved by Mr. Johnson.

Today's Resource:

Press Release Guidelines

Friday, November 8, 2013

To review, we are discussing these journalism guidelines:

ethics, media bias, credibility, stereotypes, AND I thought you should see this website in order to outline these broader concepts in detail instead to remind you of some of the things Ms. Gamzon introduced you to.

Society of Professional Journalists
http://www.spj.org/ethicscode.asp



Wednesday, November 6, 2013

Mr. Johnson wants three things from you today:

1. Defense of Stereotypes
2. Press Release
3. A PSA of your choice

How to write a press release video: 
How to write a press release
http://youtu.be/9aClNFmebr8



How to write a press release website: 
http://www.wikihow.com/Write-a-Press-Release
In the blog section of this blog post, talk about how stereotypes and media bias are connected.





Hello class,

                  As you all know, I'm Mr. Johnson, I will be taking over for Ms. Gamzon (well sort of!). Ms. Gamzon will be assisting me with acquiring the skills necessary to be an effective teacher. In other words, I am learning how to be a "good" teacher from a great teacher. However, I am your student teacher for the next four weeks and I will assume all of the responsibility and authority given to an instructor.

                 Official business aside-I like to have fun while learning. I have reviewed the NYS Common Core standards thoroughly and I know that hard work and advanced literacy skills are required of every student hoping to score well on the final exam. My aim is to encourage you to hone in on your strengths. You will do your best when you feel good about what you are learning. We will be doing group activities, playing interactive games, surfing the web, using arts and crafts-it will be a blast! But we need you to work hard. I need you to actively listen, and take notes! Yes, take notes. College is right around the corner for many of you and taking notes is a practice I am sure you a familiar with, but good note taking is an academic skill which needs to be cultivated and practiced. So remember two simple hints to do well in this course while I'm teaching: take notes and have fun!

   I encourage you to talk with your family about me. Let them know you have a student teacher. Tell your friends, tell your family, tell the Mayor! If you or your parents have any questions or concerns please feel free to contact Marcy Gamzon.

If you have an extra moment, take the time to let me know who you are and what you hope to learn from the course in the comment section below.

Monday, November 4, 2013

Media Bias



Types of Media Bias


Bias by omission – leaving one side out of an article, or a series of articles over a period of time; ignoring facts that tend to disprove liberal or conservative claims, or that support liberal or conservative beliefs; bias by omission can occur either within a story, or over the long term as a particular news outlet reports one set of events, but not another.  To find instances of bias by omission, be aware of the conservative and liberal perspectives on current issues.  See if both the conservative and liberal perspectives are included in stories on a particular event or policy.
Bias by selection of sources – including more sources that support one view over another.  This bias can also be seen when a reporter uses such phrases as “experts believe”, “observers say,” or “most people believe”.  Experts in news stories are like expert witnesses in trials.  If you know whether the defense or the prosecution called a particular expert witness to the stand, you know which way the witness will testify.  And when a news story only presents one side, it is obviously the side the reporter supports.  (Journalists often go looking for quotes to fit their favorite argument into a news story.)  To find bias by use of experts or sources, stay alert to the affiliations and political perspective of those quoted as experts or authorities in news stories.  Not all stories will include experts, but in those that do, make sure about an equal number of conservatives and liberals are quoted.  If a story quotes non-experts, such as those portrayed as average citizens, check to be sure that about an equal number come from both sides of the issue in question.
Bias by story selection – a pattern of highlighting news stories that coincide with the agenda of either the Left or the Right, while ignoring stories that coincide with the opposing view; printing a story or study released by a liberal or conservative group but ignoring studies on the same or similar topics released by the opposing group.  To identify bias by story selection you’ll need to know the conservative and liberal sides of the issue.  See how much coverage conservative issues get compared to issues on the liberal agenda, or liberals compared to conservatives.  For example, if a liberal group puts out a study proving a liberal point, look at how much coverage it got compared to a conservative study issued a few days or weeks earlier, or vice versa.  If charges of impropriety are leveled at two politicians of approximately equal power, one liberal and one conservative, compare the amount of coverage given to each.
Bias by placement – Story placement is a measure of how important the editor considers the story.  Studies have shown that, in the case of the average newspaper reader and the average news story, most people read only the headline.  Bias by placement is where in the paper or in an article a story or event is printed; a pattern of placing news stories so as to downplay information supportive of either conservative views or liberal views.  To locate examples of bias by placement, observe where a newspaper places political stories.  Or whenever you read a story, see how far into the story each viewpoint first appears.  In a fair and balanced story, the reporter would quote or summarize the liberal and conservative view at about the same place in the story.  If not, you’ve found bias by placement.
Bias by labeling – Bias by labeling comes in two forms.  The first is the tagging of conservative politicians and groups with extreme labels while leaving liberal politicians and groups unlabeled or with more mild labels, or vice versa.  The second kind of bias by labeling occurs when a reporter not only fails to identify a liberal as a liberal or a conservative as a conservative, but describes the person or group with positive labels, such as “an expert” or “independent consumer group”.  In so doing, the reporter imparts an air of authority that the source does not deserve.  If the “expert” is properly called a “conservative” or a “liberal” the news consumer can take that ideological slant into account when evaluating the accuracy of an assertion.  When looking for bias by labeling, remember that not all labeling is biased or wrong.  Bias by labeling is present when the story labels the conservative but not the liberal, or the liberal but not the conservative; when the story uses more extreme sounding labels for the conservative than the liberal (“ultra-conservative”, “far right”, but just “liberal” instead of “far left” and “ultra-liberal”) or for the liberal than the conservative (“ultra-liberal”, “far left”, but just “conservative” instead of “far right” and ”ultra-conservative ; and when the story misleadingly identifies a liberal or conservative official or group as an expert or independent watchdog organization.
Bias by spin – Bias by spin occurs when the story has only one interpretation of an event or policy, to the exclusion of the other; spin involves tone – it’s a reporter’s subjective comments about objective facts; makes one side’s ideological perspective look better than another.  To check if it’s spin, observe which interpretation of an event or policy a news story matches – the liberal or conservative.  Many news stories do not reflect a particular spin.  Others summarize the spin put on an event by both sides.  But if a story reflects one to the exclusion of the other, then you’ve found bias by spin.
The above information is excerpted and adapted from How to Identify Liberal Media Bias by Brent H. Baker, Vice President for Research and Publications at MediaResearchCenter.org.

http://www.cteonline.org/portal/default/Curriculum/Viewer/Curriculum?action=2&cmobjid=293645

Media Ethics

Media Ethics
Summary: These resources provide an overview of journalistic writing with explanations of the most important and most often used elements of journalism and the Associated Press style. This resource, revised according to The Assocatied Press Stylebook 2011, offers examples for the general format of AP style. For more information, please consult The Associated Press Stylebook 2011, 46th edition.
Contributors:Christopher Arnold, Tony Cook, Elizabeth Angeli
Last Edited: 2010-04-25 08:48:03

Introduction

The same First Amendment freedoms that allow U.S. media outlets to publish without fear of government interference also make it nearly impossible to impose a standard of ethics or professional protocol for journalists. No organization exists to certify journalists, and likewise, no uniform system exists for penalizing unethical behavior.
Nonetheless, professionals in the field generally take great pride and responsibility in their roles, and organizations such as the Associated Press and the Society of Professional Journalists offer thorough and useful guidelines for ethical conduct.
Generally, ethical concerns in the media can be grouped into a few broad categories. The following points synthesize and summarize some important ethical concerns proposed by the Associated Press and the Society of Professional Journalists.

Accuracy

  • Check the accuracy of information from all sources to avoid error.
  • Subjects of news stories should always have the opportunity to respond to any allegations of wrongdoing.
  • When mistakes are made, they must be corrected – fully and quickly.
  • Headlines, news teases and promotional material, including photos, video, audio, graphics, sound bites and quotations, should never misrepresent, oversimplify, or highlight incidents out of context.

Treatment of Sources

  • Identify sources whenever possible so that the public has as much information possible to determine the sources’ reliability.
  • Always keep any promises made in return for the source’s cooperation.
  • Only guarantee a source’s anonymity when the source insists upon it, when he or she provides vital information, when there is no other way to obtain that information, and when the source is knowledgeable and reliable.
  • Strive to quote sources accurately and in the proper context.

Avoiding Bias

  • Distinguish between advocacy and news reporting. Analysis and commentary should be labeled, and not misrepresent fact or context.
  • Distinguish news from advertising and avoid hybrids that blur the two.
  • Examine your own cultural values and avoid imposing those values on others.
  • Avoid stereotyping by race, gender, age, religion, ethnicity, geography, sexual orientation, disability, physical appearance or social status.
  • Support the open exchange of views, even views you might find repugnant.

Avoiding Distortions

  • Never knowingly introduce false information into material intended for publication or broadcast.
  • Never alter photo, video, or image content.

Gathering Information

  • Avoid undercover or other surreptitious methods of gathering information, except when traditional open methods will not yield information vital to the public.
  • Use of any non-traditional methods of gathering information should be explained as part of the story.
  • Rely on the most up-to-date and accurate research when gathering facts for a story.
  • Never plagiarize.

Minimizing Harm

  • Show compassion for those who may be affected adversely by news coverage, especially children and inexperienced sources or subjects.
  • Be sensitive when seeking or using interviews or photographs of those affected by tragedy or grief.
  • Understand that private people have a greater expectation of privacy than do public officials and others who seek power, influence or attention.
  • Be cautious about identifying juvenile suspects or victims of sex crimes.
  • Be cautious about naming criminal suspects before the formal filing of charges.

Avoiding Conflicts of Interest

  • Avoid conflicts of interest, real or perceived.
  • Remain free of associations and activities that may compromise integrity or damage credibility.
  • Always refuse gifts, favors, fees, free travel and special treatment.
  • Avoid secondary employment, political involvement, public office, or service in community organizations if they compromise journalistic integrity.
  • Disclose unavoidable conflicts.
  • Deny favored treatment to advertisers and special interests.
  • Be wary of sources offering information for favors or money.

Conclusion

There is no standard for ethical journalistic practice, but two widely regarded organizations, The Associated Press and the Society of Professional Journalists, offer useful and time-tested guidelines. When in doubt, always confer with a trusted colleague or supervisor.

Sources

“The Associated Press Statement of News Values and Principles.” www.ap.org 16 Feb 2006. http://www.ap.org/newsvalues/index.html.
“Society of Professional Journalists: Code of Ethics.” www.spj.org 18 Dec 2008. http://spj.org/ethicscode.asp.

http://mediasmarts.ca/

Thursday, October 31, 2013

How Does the Media "Spin" a Story?

1. Go to the following website.
http://www.forbes.com/celebrities/#page:3_sort:0_direction:asc_search:_filter:All%20categories

2. Select a celebrity from among the top 25 Most Powerful Celebrities.

3. Follow the directions and fill out the handout on MEDIA SPIN.   What have you discovered about how the media portrays celebrities?  What is SPIN?   What is BIAS?

4. Post a comment on the blog and turn in your handouts for credit.

Finish your 1000 word story!

Wednesday, October 23, 2013

Shattered Glass/ 1000 Word Feature Article

Continue to work on your 1000 word article and we will also view Shattered Glass period 8.

Wednesday, October 2, 2013

1000, 500, and 300 word articles

300 Word Articles--the short and long of it!

http://learning.blogs.nytimes.com/2013/06/13/182-questions-to-write-or-talk-about/?_r=0

There is a special kind of magazine article known as the 300-word article.   Here is your next assignment and some articles about it:

theamericanscholar.org/the-300-word-challenge/
William Zinsser's article

300words.posterous.com/

www.arcticllama.com/blog/writing-tips/300-words-about-writing-300-words/
How-to

www.drostdesigns.com/how-to-write-a-300-word-article-in-30-minutes-or-less/


www.donna-warren.com/portfolio/seo.html
an example of a 300 word article

Feature Articles


FEATURE ARTICLES
A feature article is a creative article that deals with real events, issues, and trends.
However, unlike straight news articles, it places emphasis on the people involved rather
than on the facts of the news.
There are seven types of feature articles described on these pages. NOTE: Most feature
articles have elements of more than one kind.
THE HUMAN-INTEREST FEATURE
· This is the most common type of feature article.
· This type typically reports on someone’s success in spite of great odds.
· It may recall a tragic predicament.
· It may share a continuing struggle supported only by hope and faith.
THE PERSONALITY FEATURE
· The subject of the article may be famous or not so famous but has done something of interest
to others.
· This type usually shows how a person gained recognition.
· The personality feature is very much like a character sketch.
“THE BEST” ARTICLES
· The Courier-Journal has a column that publishes reviews of the “best” products of all kinds.
· This type of article usually includes the writer’s personal experiences with the product.
· It includes proof and examples that the product is the best of its kind.
· The article includes information about where to get the product and how much it costs.
· The article usually has a catchy title.
THE NEWS FEATURE
· This type of article brings a human-interest focus to breaking news.
· It adds personal involvement to what may otherwise be a distant, seemingly unimportant
event.

THE HOW-TO FEATURE
· This article explains how to do something – usually a complex process that most people
would not know how to do.
· The best how-to articles begin by telling the reader why it is important or beneficial for him
or her to know how to do this.
· The article explains the steps of the process in enough detail so that another person can do
this process.
· This article also includes a list of all of the materials needed to do this process.
THE PAST EVENTS FEATURE
· This article focuses on an historical event or historical celebration.
· The article typically includes research but is not like an encyclopedia report. The article
serves as a human interest history lesson.
· This type of writing is usually puts a “human face” on history. In other words, it lets the
reader know something about the people who were part of history.
THE INFORMATIONAL FEATURE
· This type of article shows insightful coverage of a topic.
· It gives detailed information focused on one aspect of a given topic.
· The article often refers to sources of research but is not like an encyclopedia report. Instead,
the writer makes a personal connection to the subject and includes his/her voice.


Various Ways to Include
Details in an Article:

Anecdotes Examples/Non-examples
Vignettes Tables/Graphs/Charts
Descriptions Facts
Comparison Contrast
Snapshots Pictures/Drawings
Reasons Quotations
Flashback Foreshadowing
Information adapted from Webster’s New World High School Writer’s Notebook

Types of Text Features:
Headings
Fonts
Subheadings
Bullets
Offsets
Text Boxes
Color Ink
Italics
Bold Font
Underlining
All Capital Letters

Friday, September 20, 2013

Projects!

Continue to work on your articles and projects for presentation next week

Projects Due on Thursday, September 26!

Wednesday, September 18, 2013

Journalism Scavenger Hunt/ Rochester stories and projects

AGENDA:

Let's do a little internet search about the First Amendment and some other things it would be good to know about journalism as we work on this unit.

Please continue to work on your stories and the History of journalism projects!


Monday, September 16, 2013

Rochester Stories/History of Journalism project

AGENDA:
Quiz:  Journalism vocabulary:  Go back to the post that talks about news judgment.
Timeliness, proximity, human interest, conflict, prominence, consequence, novelty


Continue working on your stories and history of journalism project.

Thursday, September 12, 2013

History of Journalism Project

AGENDA:

HMWK:  Study for a quiz Monday on Week #1 vocabulary.  Look over handouts and blog for vocabulary.


 Today, you will continue to work on your Rochester article.

We will also begin to work on a History of Journalism project.

Look over handout.  Select a topic and begin doing research with a partner.  You can create a Prezi or a video for your presentation.


A Brief History of Journalism in America


America's news media in 1776 barely resembled those of today and it's a safe bet the news media of 2076 will barely resemble those of today.


  Publick Occurrences, Both Foreign and Domestick
1690 America's first newspaper, Publick Occurrences, Both Foreign and Domestick, is published in Boston. It lasts for just one issue.

1769 In Connecticut, Isaac Doolittle builds the first printing press made in American.

1791 The First Amendment to the U.S. Constitution forbids Congress from making any law "abridging the freedom of speech, or of the press."

1823 A steam driven printing press is invented by Jonas Booth.

1833 America's first penny press newspaper is Benjamin Day's New York Sun. It attracts a wide audience.

1835 James Gordon Bennett's New York Herald becomes the most widely read newspaper in the United States.

1841 Horace Greeley publishes New York Tribune.

1844 A telegraph line stretches from Washington, D.C., to Baltimore, Maryland, makes it possible for newspapers to offer timely coverage of distant events.

1846 The U.S. Congress awards printing contracts to the lowest bidder. Previously, contracts had been given to loyal partisan printers.

1847 Robert Hoe's four-cylinder rotary press is capable of printing 8,000 pages per hour.

1849 A group of publishers start an organization to bring news from Europe. It will become the Associated Press (AP).

1859 The New York Clipper publishes the first baseball box score by Henry Chadwick. It lets newspapers standardize their game summaries.

1883 Joseph Pulitzer buys the New York World from Jay Gould for $346,000.

1887 George Hearst appoints his son William Randolph Hearst editor of the San Francisco Examiner.

1895 William Randolph Hearst buys the New York Morning Journal, renams it the New York Journal and converts it to a penny paper like James Gordon Bennett's New York Herald.

The Yellow Kid cartoon 1898
The Yellow Kid cartoon in 1898
click image to enlarge
1897 The New York Journal publishes the first color Sunday comic pages.

1898 The New York Journal blames Spain for a mysterious explosion that sank the USS Maine in Havana Harbor, Cuba. That helps push the United States into war with Spain. The sensational coverage is an example of yellow journalism.

1904 William Randolph Hearst stars the Los Angeles Examiner and the Boston American. He will eventually starts and buys papers in many American cities. By 1930, his holdings will include 28 newspapers.

1911 Joseph Pulitzer's will leaves $2 million to Columbia University to establish a graduate school of journalism and the Pulitzer Prize. The prizes have been awarded since 1917 recognizing achievements in journalism, literature and music.

1920 Radio station KDKA begins broadcasting regularly scheduled programs at Pittsburgh, Pennsylvania.

KDKA
Radio Station KDKA in Pittsburgh in 1920
1926 The U.S. begins regulating broadcasting with the Federal Radio Commission (FRC).

1934 The U.S. increases regulation of broadcasting with founding of the Federal Communications Commission (FCC).

1941 Orson Welles's movie about William Randolph Hearst, Citizen Kane, premieres in New York City.

1941 The FCC lets 18 television stations begin commercial broadcasting. CBS and NBC begin immediately. Hardly anybody watches. Station WCBW demonstrates the news potential with its bulletins on the Japanese attack on Pearl Harbor.

1948 More television stations begin broadcasting after the end of World War II and people begin to buy receivers and watch programs. Radio stations begin to switch from network entertainment programs to local DJ music shows.

1955 Compatible color television begins to catch on.

1969 The Pentagon invents a communication system that will become the Internet.

1971 The New York Times publishes Daniel Ellsberg's Pentagon Papers, series of classified government Vietnam War documents. President Richard Nixon gets a court injunction ordering The Times to stop publication of the document, but the U.S. Supreme Court finds the injunction is unconstitutional prior restraint.

1971 Washington Post reporters Bob Woodward and Carl Bernstein cover a burglary at the offices of the Democratic National Committee in Washington, D.C.'s Watergate Hotel. They eventually link the break-in to a dirty tricks campaign led by advisers to President Richard Nixon whose attempts to cover up the misdeeds lead to his own resignation in 1974.

1973 Australian Rupert Murdoch acquires his first American property, the San Antonio Express-News.

1980 Ted Turner starts the Cable News Network (CNN).

1988 The Internet opens to commercial users.

Time Magazine cover The Info Highway
Time magazine cover April 12, 1993
1989 Tim Berners-Lee begins to invent the World Wide Web on the Internet.

1993 Mosaic, the first World Wide Web browser, is relased.

1994 Public awareness of the World Wide Web – the information superhighway on the Internet – awakens with news coverage of its potential. Yahoo! opens.

1995 The wiki is invented.

1996 Rupert Murdoch starts Fox News Channel on cable TV.

1997 Blogging starts.

1998 Internet search engine Google starts up.

2000 Y2K is relatively uneventful. However, free online classified ads at Craigslist will grow to serve 500 cities with 30 million postings a month. This depletes newspaper classified ad sales, an important source of revenue.

2001 Wikipedia is created. Apple starts selling iPods.

2003 The virtual world Second Life is created on the Internet. MySpace starts.

2004 Facebook begins collecting friends. Flickr shares its first photographs. Podcasting starts. An Internet news aggregator, Digg.com, lets users determine which news stories are most important.

2005 The Huffington Post internet news site mixes professional news gathering, opinion reporting and user-generated content. YouTube begins sharing videos.

2006 Twitter begins to tweet.

Wall Street Journal
The Wall Street Journal
2007 Rupert Murdoch purchases Dow Jones & Co., publisher of The Wall Street Journal.

2010 The Internet is well established as part of most Americans' news consumption. Two-thirds get some news online each day. Most also get news from other media. On the other hand, there are questions about print and local media and even whether there is a future for the mass-market magazine anymore.

2011 Advertising in local newspapers and on local television stations is down, while advertising on the Internet is up. Some newspapers have ceased publication of their print versions in recent years in favor of developing their online editions. Examples include the Pulitzer Prize winning Rocky Mountain News and the Seattle Post-Intelligencer.

Tuesday, September 10, 2013

Comma Rules

Rule No. 1: In a simple series, use a comma to separate the elements, but don’t put a comma before the conjunction. Rule No. 2: Use a comma to separate two independent clauses connected by a coordinating conjunction.
Rule No. 3: Use a comma following an introductory clause or prepositional phrase of four words or more. Rule No. 4: Use commas to set off modifiers that are not essential to the reader's ability to identify a particular person, place or thing.
Rule No. 5: Use commas to separate adjectives of equal rank. Rule No. 6: Use commas to set off words that add emphasis, shift attention or provide a fuller explanation (parentheticals, "yes," "no," names in direct address).
Rule No. 7: Use commas to set off participial modifiers that come at the beginning of a sentence or after the verb. Rule No. 8: Use a comma, carefully, to set off quotes or paraphrases.
Rule No. 9: Use a comma with hometowns, ages, years with months and days, names of states and nations with cities, affiliations and most large numbers. Rule No. 10: Use a comma to separate duplicate words to eliminate confusion.

Rights and Responsibilities Assembly/ Rochester Story

Go to Rights and Responsibilities Assembly

Continue work on Rochester story

Friday, September 6, 2013

50 Objects

AGENDA:

EQ: What are the basic elements of a news story?



Today, we're going to explore some basic elements of a news story by doing a web search.

Go to http://www.nytimes.com/interactive/2012/09/23/nyregion/new-yorks-50-wait-theres-more.html?_r=0

Read the article and go to the link for the original article. 

Now, let's build a padlet of 50 objects that represent Rochester.


http://padlet.com/wall/d8hcji3s1u/wish/12675204


Good luck!

Wednesday, September 4, 2013

Welcome Back

AGENDA:

 Taking care of business:
Introduction to course
Assign lockers
Logging on to internet, blog, saving as favorite

WHAT is NEWS?

Goals for Understanding:
  • What are sources of news?
  • What is news?
  • What are the elements of news?
  • What is the language of the journalism profession?
  • Why is it important to use newspaper terminology?
  • What factors determine how articles are placed on the front page?
  • Does the placement of a story affect the reader's response to it?
  • In addition to news stories, what other information is included on the front page?
  • What is the significance of placement?
Activities
Day 1: Definitions and Sources of News
  • Motivational Activity: Each day people throughout the world depend on newspapers, television, radio news, and personal interactions to keep up with global, national, regional, and local events. Consider your own news sources. How do you learn about what is happening? Complete Handout 1: My Personal News Sources.

  • Partner share of results followed by class discussion about various sources of news used by students. Additional questions to consider:
    • Which of the sources is most accurate/reliable?
    • Which is most entertaining?
    • Why are people interested in getting news?
  • Pose question: What is news? Create a definition. Brainstorm and chart ideas on board.
  • Read and discuss
    • Handout 2: What is News? Reinforce/expandstudent suggested definitions. Continue discussion with News Elements: Concepts that Make News News (adapted from ForJournalism Teachers Only)
    •  
    •  
  • For homework, complete Handout 3: What is News?Assignment adapted from Making News: An Introduction to Journalism by John R. Harrold and Lois A. Stanciak


Friday, June 7, 2013

Journalism Portfolio

Please POST the address of your blog for your Journalism Portfolio here.

Remember, it counts as a final exam grade for the marking period.  you should have 9-11 entries of work.  Also, it will serve as an archive for you!

Monday, June 3, 2013

Journalists Portfolio Due Friday, June 7

Uh oh, what is a journalists’ portfolio? 
A portfolio is a way to showcase your professional work and to help to demonstrate your skills to prospective employers or clients. Nothing impresses more than a beautifully presented portfolio at an interview. 
Today, especially for anyone working as a journalist, an online portfolio is a  “must-have.” Look at the examples herehttp://www.10000words.net/2009/03/7-journalists-beautifully-designed/ and herehttp://www.10000words.net  /2008/07/15-journalists-outstanding- personal/ as you come up with a description/definition of journalist portfolio in your own words.
Go for quality, not quantity: employers will probably spend only a few minutes looking at your portfolio, especially at interview.Put your portfolio online. You simply need to provide the web link on your resume. 
 
What goes in it? Here is a start. Look at the examples and make a list of other things that can beincluded. 
A TOC or index of contents (this should be live links and part of your navigation.) 
Editors don't want to see things you've written in your spare time unless it is a blog  you have worked on. They want to see that you have the ability to get yourself published-- school publications, local newspaper and anything else with a byline will
 build your portfolio and the experience to help you get a paying gig.
 •Place the best and recent work first. Start and finish strong.Increasingly journalists need to demonstrate multimedia skills: writing a blog,produce a video clip, a slideshow, etc. Include links to multimedia work (use Stroomeif you don’t have any other.)You can put scans of diagrams and prototypes and designs in, like the games youdescribed for our class. 
Consideration to typography:
  font styles, sizes and colours. Don't use more than twoor three fonts. Keep font colors moderately dark so they will print and photocopy easily
.Consider brand identity, and a style for your web site and resume.
 Include a downloadable resume with your portfolio. A PDF file is usually the best  way to provide this. On-line resumes should not contain your date of birth, place of birth, marital status, address and phone number as they can allow fraudsters to carry out identity theft. An email address is the best way to allow employers to contact youinitially.
 Viewers can select what they wish to see via a menu: provide a menu/navigationscheme so viewers can move around easily.
 

DURATION: THREE CLASSES

Wednesday, May 15, 2013

Documentary and Film

Work on your shooting script---consider A-Roll and B-Roll material.

Also, work on your film treatment for Mr. Craddock.

Thursday, May 9, 2013

Documentary Planning

 Go over the previous post and check out POV documentaries.


 Start planning your own documentary.  Here are some useful web sites to read and learn about making documentaries.




http://www.desktop-documentaries.com/making-documentaries.html

Tuesday, May 7, 2013

Social Issue documentaries

Stylistic categories include:
Public affairs essays: Food, Inc.; Critical Condition; Waging a Living; Good Fortune
Personal/Memoirs: the works of Alan Berliner; Bright Leaves; Traces of the Trade: A Story from the Deep North; In the Family; In the Matter of Cha Jung Hee
Narrative history/Biography: Revolution '67; Chisholm '72: Unbought and Unbossed; Wrestling with Angels: Playwright Tony Kushner; The Most Dangerous Man in America: Daniel Ellsberg and the Pentagon Papers; Brother Outsider: The Life of Bayard Rustin; William Kunstler: Disturbing the Universe
Cinema verité: Flag Wars; My Country, My Country; Street Fight; Election Day; Hold Me Tight, Let Me Go; High School
Poetic: Hybrid; The Beaches of Agnès; SALT
Once you have selected the topics and films, explore the related resources — particularly the relevant filmmaker interviews and production journals. Use these to hear and read filmmakers' own stories of why they chose the approaches they did.
2. Ask the group to work together to analyze the implications of the different styles. Below are some options for organizing this discussion:
Organize a discussion (either with the group as a whole or with the class broken into smaller groups) comparing different styles. The comparison should address these general questions: What expectations do filmmakers who work in this mode have for their films? To what kinds of issues does this style lend itself? What are the particular advantages and disadvantages of this approach? You may want to contrast two or more different styles (e.g., public affairs essay and personal/memoir, or poetic and narrative history/biography). You can also develop a chart to use for group discussion; the number of rows will depend on the number of styles you discuss:
Film Style Topics/Issues Pros Cons
Public affairs essay
Personal/Memoir
Narrative history/Biography
Cinema verité
Poetic

This discussion should reveal that any style can be used to address any topic, and that each one has advantages and disadvantages in terms of achieving different goals. During the discussion of these advantages and disadvantages, cover the need to identify desirable goals, in order then to determine which style should be used.
Another approach is to select a theme or topic from the POV list of topics on the Discover Films page:
You should look at these pages in advance in order to narrow down these large topics and tailor the assignments to your class.
Break the class into groups, assign each group a different style of documentary, then ask each group to brainstorm a short documentary on its topic as that topic plays itself out in their lives, their town or at a local institution. For instance, if assigned the topic of race relations they might explore race relations at their school. Have the groups compare their material. Show clips from the relevant POV pages to demonstrate how artists have approached the same topic with very different results. For instance, with regard to race relations you could show clips from films with different styles, such as a public affairs essay film (Every Mother's Son), a personal/memoir film (Twelve Disciples of Nelson Mandela), a narrative history/biography film (Brother Outsider: The Life of Bayard Rustin) and a work of cinema vérité (Flag Wars).
3. Summarize discussion/takeaways:
  • Social-issue documentary can take on a wide variety of formats and styles.

  • Styles can overlap, and filmmakers can be eclectic in their choices.

  • Each choice of expression has advantages and disadvantages.

  • All choices involve engaging the viewer with a clear point-of-view.
Dotted lines

Lesson Four: Production and Producing Challenges
Read about production issues in pages 18 to 22 and pages 125 to 128 of Documentary Film: A Very Short Introduction (New York: Oxford University Press, 2008) by Patricia Aufderheide. For deeper treatment of production issues, read Michael Rabiger's Directing the Documentary.
What is involved in making a documentary film? This segment exposes students to questions documentarians must answer in the process of making a film; it should give students an awareness of the nature and magnitude of the task of making a documentary film. (Note: this unit does not teach filmmaking skills.)
1. Identify the issues you want to address. You can determine these yourself, or the class can work on a list of issues together. Possible issues include:
Filmmakers routinely stress that documentary filmmaking is not a lucrative field, and that they are driven by passion rather than a desire to make a lot of money. How do filmmakers get into this field and why?
Can anyone make a movie? How important are experience, craft and production quality?
How do filmmakers find and work with their subjects?
How do filmmakers deal with safety and security?
How do filmmakers find a way to show their work to audiences?
2. Working in small groups or with the class as a whole, discuss the problems the filmmakers' approaches raise. How do the issues raised by POV filmmakers connect with the students' own aspirations for filmmaking?
3. Organize students into small groups, according to their concerns. Assign each group to make a list of issues its members need to research before moving forward with their own planned documentary projects. Have at least some of them share those lists with the group, then ask the other class members to provide ideas for dealing with the issues or to expand their classmates' lists further.
Summarize discussion and stress takeaways:
  • Documentaries are works of art, with elements including narration, soundtrack, editing and cinematography. These concerns are of particular importance to people who make social-issue documentaries, because these films must engage the viewer and inspire commitment.

  • Social-issue documentaries can take months, years or even decades to produce.

  • Social-issue documentaries are produced out of commitment and passion rather than for profit. Nonprofit and taxpayer support are critical. Public broadcasting is a key resource.
Dotted lines

Documentary Journalism

http://www.youtube.com/watch?v=z0BxFRu_SOw


 SOTA student Kadisha Phillips' documentary work.  Kadisha is currently at the Newhouse School of Journalism at Syracuse University.

http://www.youtube.com/watch?v=G0pLp57kD90

http://www.youtube.com/watch?v=rdQ0i-sRCyg

http://www.youtube.com/watch?v=JgMRlIT6ak4


Documentaries about our society:


http://www.mediaed.org/cgi-bin/commerce.cgi?preadd=action&key=223

Monday, April 29, 2013

Peronal Interview Editing

CONTINUE EDITING YOUR INTERVIEW

ADD "B Roll" Material

Monday, April 15, 2013

Broadcast News

The Structure of Broadcast News

PBS NewsHour Extra Student Reporting Labs

Lesson 1.4: The Structure of Broadcast News
Developed by Imani M. Cheers

Standards
  • McRel: Viewing, 9 Students will use viewing skills and strategies to understand and interpret visual media.
  • ISTE: Media Concepts, 3.0 Students will be able to interpret and evaluate various media presentations within their context.

Overview
Students learn about elements like an attention-getting headline, a strong lead, the use of quotes and trustworthy facts, a summary and skillful arrangement. Students identify some structural features of broadcast news and then compare and contrast a segment from PBS News Hour, a segment from NBC Nightly News with Brian Williams, and a segment from ABC World News with Diane Sawyer.

Learning Outcomes
By the end of this lesson, students will be able to:

  • Identify the structure of a broadcast news segment.

Advance Preparation
Make copies of Worksheets A for students. Review additional resources for students to watch for extra support.

Engage Interest

Ask: What makes an interesting news story?

Listen to students’ answers as they will vary based on their experiences.

Explore: How is a television news segment structured?

Pass out at least 2 copies of Worksheet A to each student. This worksheet can be passed out the day before as a homework assignment for students and their families. Ask the students to watch a nightly news program and fill out the worksheet. Teachers can also pass out the worksheet in class and play clips from at least 2 of the links below and have students fill out the worksheets after the clips have been viewed.

PBS NewsHour
NBC Nightly News with Brian Williams
ABC World News with Diane Sawyer

Television

Discussion Questions



1. Television was first invented in 1886 by a German student, Paul Nipcow. How much television do you watch in one week? How would you spend your time if television had never been invented?
2. RCA's David Sarnoff was credited for bringing television to the masses at the 1939 World's Fair with President Roosevelt speaking. If television were invented today, with what programming would you choose to debut the new invention and why?
3. The first color television camera was the TK 41. Describe how would black and white television change the programs you watch?
4. The most recent invention in television is digital technology. Explain what could you invent to improve television programming and viewership?
5. Video recording has revolutionized the television industry and brought about channels like CNN, ESPN, and MTV. What would television be like for you without these channels? Describe the target audiences for these channels.
6. How will the agent or Intelligence Search Software affect your choice of television shows?

Links


The Farnsworth Chronicles
This is a concise and easily accessible site detailing the efforts of Philo T. Farnsworth, the inventor of modern television.

Exploratorium Exhibits
Exciting online demos and guided discovery help explain how we come to "make pictures" on the tube.



Vocabulary


Click on any of the vocabulary words below to hear them pronounced and used in a sentence.

speaker    fiber-optic
Definition: Relating to thin transparent fibers of glass or plastic that are enclosed by material of a lower index of refraction and that transmit light throughout their length by internal reflections.
Context: The signal will be captured and temporarily be converted into laser light and fed down long strands of glass called fiber-optic lines.

speaker    bit
Definition: A unit of computer information equivalent to the result of a choice between two alternatives (e.g., yes or no, on or off).
Context: A television camera breaks the scene into bits and scans the world a bit at a time.

speaker    vacuum tubes
Definition: An electron tube evacuated to a high degree of vacuum.
Context: For the next 60 years, television cameras used vacuum tubes.

speaker    prism
Definition: A transparent body that is bounded in part by two nonparallel plane faces and is used to refract or disperse a beam of light.
Context: In broadcast color cameras, the light streaming through the lens enters a prism, which does the usual prism thing, splitting the light into three colors.

speaker    ray gun
Definition: A device which fires a stream of electrons toward a fluorescent screen. The direction of the stream is controlled by a magnetic field within a cathode ray tube (the point of origin for the stream).
Context: There is a ray gun at the back of the picture tube firing a thin beam to light up a tiny dot on your screen.

speaker    record head
Definition: An electromagnetic strip device which imparts a characteristic pattern on a storage medium such as magnetic tape, thereby saving information to the storage medium.
Context: All magnetic recording begins with an electromagnet called a record head.

speaker    segmentation
Definition: The process of dividing into segments.
Context: He could get rid of segmentation by a nice long scan with a tape wrapped around this big drum.

speaker    analog
Definition: Relating to a mechanism in which data is represented by continuously variable physical quantities (such as voltages).
Context: We live in an analog world.

speaker    digital
Definition: Relating to data in the form of numerical digits.
Context: To make our analog world digital it must be converted.

speaker    agent
Definition: One who is authorized to act for or in the place of another.
Context: And these days you use the word agents to do that.

speaker    Intelligence Search Software
Definition: Computer instructions, customized to the preferences of an individual.
Context: And the term agent refers to Intelligence Search Software that will be programmed to know what each family member likes.